CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo
CURL FRESH Curl Enhancing Sulfate-Free Shampoo

CURL FRESH Curl Enhancing Sulfate-Free Shampoo

  $36.00

Pea peptide and rice complex for moisturized and defined curls.

Size 12 oz

FREE SHIPPING ON ORDERS $50+

30 day hassle-free returns

Natural, sulfate-free cleansing agents gently refresh hair and scalp. Achieve smooth and defined curls, with added moisture and curl retention. 98% plant-based and naturally derived shampoo features pea peptide and rice extract. Massage into wet hair and rinse.

Aqua (Water/Eau), Potassium Cocoyl Glycinate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Sodium Lauroyl Sarcosinate, Potassium Chloride, Sodium Methyl Cocoyl Taurate, Coco-Betaine, Sodium Cocoyl Isethionate, Glycerin, Decyl Glucoside, Parfum (Fragrance), Hydroxypropyl Methylcellulose, Phenethyl Alcohol, Pisum Sativum (Pea) Peptide, Lauryl Lactyl Lactate, Caprylyl Glycol, Butylene Glycol, Xanthan Gum, Guar Hydroxypropyltrimonium Chloride, Limonene, Sodium Lauroyl Lactylate, Sodium Caproyl Lactylate, Polyglyceryl-6 Caprylate, Polyglyceryl-4 Caprate, Acacia Concinna Fruit Extract, Balanites Aegyptiaca Fruit Extract, Citric Acid, Helianthus Annuus (Sunflower) Seed Extract, Phenoxyethanol, Panthenol, Sodium Benzoate, Acetum (Vinegar), Lactobacillus/Tomato Fruit Ferment Extract, Leuconostoc/Radish Root Ferment Filtrate, Gypsophila Paniculata Root Extract, Oryza Sativa (Rice) Extract, Keratin Amino Acids (Plant-Derived), Citral, Piper Nigrum (Pepper) Fruit Extract, Tetrasodium Glutamate Diacetate, Polysorbate 80, Sodium Hyaluronate, Potassium Sorbate, Acyl Coenzyme A Desaturase, Benzyl Alcohol, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract, Panicum Miliaceum (Millet) Seed Extract, Linum Usitatissimum (Linseed) Seed Extract, Olea Europaea (Olive) Leaf Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Arnica Montana Flower Extract, Prunus Armeniaca (Apricot) Fruit Extract, Prunus Persica (Peach) Fruit Extract, Pyrus Malus (Apple) Fruit Extract, Inga Alba Bark Extract, Sorbic Acid, Acetic Acid

REAL BEAUTY BELIEVES IN BETTER ย 
Formulating high-performance products is our top priority, which is why weโ€™re always implementing advancements in ingredients and adapting to meet regulatory requirements. In doing so, our ingredient lists may vary from time to time. Please refer to the ingredient list on the product for the most accurate information.

Q. What is the difference between Curl Fresh shampoo and Curl Revive?
A. Both are formulated with our Curl Creating Complex to enhance curls, hydrate, and moisturize natural patterns.
Curl Fresh has 10-15 additional botanical extracts, is formulated with over 98% plant-based and naturally derived ingredients, and contains milder cleansers and superfood seed oils.

Q. Is Curl Fresh good for all curl types?
A. Normally, we recommend Curl Fresh for fine-medium waves and curls.

Q. Is Curl Fresh moisturizing?
A. Yes. It contains both pea peptides and our Rice Complex for moisturized and defined curls.

Q. What makes AG formulas unique?โ€จ
A. AG formulas are free of drying sulfates, are 100% vegan and cruelty-free. All our formulas meet or exceed leading โ€œcleanโ€ ingredient programs. Great product, cleanerย and kinderย formulas.

Q: Should refill pouches be shaken before use?
A: We recommend shaking the pouch before refilling as its natural ingredients can occasionally cause separation.

Q: How many bottles can the 1L refill pouch fill?
A: Our refill pouches will fill our aluminum 12oz bottle 2.8 times, our 10oz shampoos 3.2 times and our 8oz conditioners 4.1 times!

Q: What is the shelf life of the 1L refill pouch after itโ€™s been open?
A: 12 months.

Q: How do I extend the life of my bottles to reuse as long as possible?
A: Our bottles can easily be rinsed, dried and used multiple times!ย 

Q: Are refill pouches recyclable?
A: AG pouches are not currently recyclable due to an inner layer required to protect the stability of AG formulas. However, the caps are recyclable and our pouches use 73% less plastic and take 62% less energy to produce than our previous litre bottles leaving a smaller footprint and generating fewer CO2 emissions.

For full results pair with

CURL FRESH Coconut Avocado Silicone-Free Conditioner

12 oz

$36.00

Define and strengthen curls. 98% plant-based and naturally derived this...

Overall rating: 4.7704916 / 5 from 122 reviews.

AI Generated Review Summary

Curl Fresh Curl Enhancing Sulfate-Free Shampoo is praised for its delightful scent, ability to enhance curl appearance, and leave hair feeling clean and fresh. It is formulated with natural, plant-based ingredients.

Summary topics

  • Scent: 35%
  • Curl Appearance: 17%
  • Hair Cleanliness: 34%

Review topics: ["ingredients","results","weight","smells","feeling","amount","look","line","bottle","hair","scalp","works","shampoo","curls","conditioner","cleans","lather","wash","girl","frizz","refill","moisture","addition","ag care"].

Review highlights

  • "Leaves my hair feeling clean and fresh, the smell is delightful without being overpowering!"Paula J.
  • "The smell is delicious and my hair feels great."Sawyer C.
  • "My hair feels so clean and it has a nice smell and I love that it’s in a refillable bottle."Corrine S.

Reviews

:pink_heart::pink_heart: IT!!!!

"This shampoo is so good, that I only have to wash my hair a couple times a week! Definitely doesn't dry my hair out like every other shampoo I've used or made my hair limp from being too moisturizing. Thank you AG ๐Ÿ’•"

Suzette G. (5/5)

First Shampoo that works for my hair in 31 years

"Ive been on a hunt for my regular Shampoo that doesnt dry out my hair but still cleans it, and has a soothing scent. This Shampoo is everything. And having a bottle that is not plastic that i can refi, plus 100."

Asna S. (5/5)

Excellent shampoo for fine curly hair

"I thought I'd try this shampoo as it's formulated for my hair type & I was looking for something with more natural ingredients. I have been very pleased with the results & will be stocking up. Bonus marks for being. Canadian, how quickly the orders are processed & on my door step & how good it smells!"

Leah C. (5/5)

Curly Hair Success

"Works great for both my husband and daughters curly hair. My husband usually avoids shampoo because it causes poof. This shampoo cleanses and maintains his curls. My daughter is loving it. I took off one star for smell. I prefer the smell of the purple curl shampoo."

Mary (4/5)

Excellent

"Not heavy at all on my thick coarse hair, it is smells great!"

Katherine M. (4/5)

Great Product

"I've been using this for a few weeks and see a noticeable difference in my hair when I wash with this vs. my other shampoo. Cleans well but is not stripping and smells great! Happy I gave this a try"

Tricia R. (5/5)

Curl Fresh

"Love this shampoo. Leaves your hair shiny and wavy."

Susan H. (5/5)

Great products

"I really like this shampoo and buying local. Also being able to buy the refill pouches is super convenient."

Susan O. (5/5)

Beautiful curly hair!

"Love this shampoo. Did wonders on my curls! Highly recommend!"

Sheryne E. (4/5)

Love

"I love this Shampoo my curls have never looked better, still a bit of frizz if I don't put anything in, but that's probably my hair. I also find that my hair doesn't stay clean as but I need to wash my hair more often, but agine that's just my hair reacting to switching"

Ashley D. (5/5)

Q&A

Hi, I'm trying to decide between the curl fresh shampoo and conditioner and the curl revive shampoo and conditioner. Which one would you recommend for fine hair that is low porosity and easily weighed down?
Great question - Both of these Curl collections are formulated with our Curl Creating Complex to enhance curls, hydrate, and moisturize waves, and are colour-safe. We created Curl Fresh more recently to offer more options for curl patterns since we know that no two curls are alike. The main differences are that Curl Fresh has 10-15 additional botanical extracts and is formulated with over 98% plant-based and naturally derived ingredients with milder cleansers, along with superfood seed oils like coconut oil and avocado oil. Normally we recommend Curl Fresh for fine-medium waves and curls and the Curl Revive and Curl Thrive for medium-coily or tighter curl patterns, and medium-coarse hair types. We hope this is helpful. Let us know if we can assist with any other queries you might have. By reaching out to customersupport@ag.care
I recently bought this on Amazon twice and it was super watery/ runny. I can’t even apply it because it drips on the floor and I can’t tell how much product I’m using every day so it’s just a guess. Is this just an Amazon problem or have you completely changed your product? I used to swear by this product but I’m going to find something else if this is what I can expect from you. Your reviews on an Amazon all day the same thing.
Hi Randee - We are sorry to hear of your experience with our product, this is not the experience we strive for. AG offers a 100% performance guarantee on all of our products. Please reach out to us directly at customersupport@ag.care to assist you best.
I'm wondering if AG Curl Fresh Shampoo has protein in it. My hair needs some protein.
Great question. Yes. The Curl Fresh Shampoo contains vegan keratin to help strengthen, add elasticity and shine to the hair. Curl Fresh shampoo contains 0.512 of protein.
Hello, does this shampoo have the same fragrance as the Curl Fresh Definer? I bought the definer to try it and it smells divine, I’d love to use more products with that smell!
We are thrilled to hear you're enjoying the fragrance! The collection compliments each other; Curl Fresh shampoo has notes of cirtus, rosemary mint and coconut and Curl Fresh conditioner has a fresh citrus and coconut fragrance.
I really love the formulation of this shampoo from looking at the ingredients but I wanted to ask if this is safe for locs before purchasing. If not are there any shampoo & conditioners you make that you would recommend for locs?
Thank you for reaching out! Curl Fresh Shampoo can be used for locs! it is silicone free!

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